Cowfish Media

Search Engine Optimised Articles for Online and Offline Use

The Service:

• • Original articles tailored to your company, industry and style.
• • Research and seamless incorporation of keyphrases for SEO.
• • Market and competitor research to achieve optimum article performance.
• • Variable word length depending on your requirements (circa 500 words recommended for online articles).
• • Formatting of articles – including H tags and backlinks (if required).
• • Uploading of articles to your CMS (if required).
• • Sourcing of accompanying stock images (if required).

For an article writing quote, or to discuss your needs, get in touch today.

Unsure of how articles can benefit your business? Our guide to the benefits of professional article writing explains all!

The Benefits of Professional Article Writing

Hiring a professional article writer is the best way to ensure your articles are achieving everything they should be: from giving across valid information in an interesting, easy-to-digest way, to maintaining the highest standards of grammar, spelling and syntax. Cowfish’s article writing service makes sure your articles are written to appeal to the right audience and media platform, as well as being search engine optimised if they’re for online use.

“I’m not a magazine – why would I need articles?”

It’s a question that many businesses may ask themselves (or a professional article writer) when met with the suggestion of  using an article writing service for their website, or as part of their marketing campaign. The truth is that articles – whether search engine optimised for online use, or written for offline publications – can be extremely beneficial to most businesses: whatever you’re selling, no matter what industry you are in.

They are one of the best ways to inform.

Articles related to your business’s industry, niche market, manufacturing process or products can give potential customers a brilliant amount of relevant information. Humans are naturally curious; never more so than when they are parting with their hard-earned money! If a customer knows more about what they’re buying, the company they’re buying it from, or how the product or service will enhance their lives, they are more likely to complete a purchase.

Similarly, if your website gives its visitors helpful information about industry-related subjects (for example, a jewellery website that contains informative articles about hallmarking, gemstone properties etc.), a prospective customer is far more likely to do business with you than with a competitor who focuses purely on sales.

They are great for SEO.

Articles provide a sound base for incorporating keyword phrases and backlinks. With the optimum article length standing at around 500 words, there is plenty of space to include specifically targeted keyphrases at an appropriate density, whilst not compromising the readability of a piece.

They are incredibly versatile.

Using the services of a professional article writer is one of the best ways to ensure a maximum return on your copywriting investment. As well as being a great asset to your business website, articles can be used in many other avenues. They can be posted to online article directories, forums and ezines – so an even wider audience will be pointed in the direction of your website, and they’ll know you really care about what you do, and know your industry like the back of your hand.

And let’s not forget that whether articles are search engine optimised or not, they can still be submitted to traditional paper publications and magazines. This acts as a great marketing tool in itself – if a reader finds your article educational, enjoyable or intriguing, they’ll want to get in touch with you and find out more about your business and what it has to offer.

For more information or a quote, email hello@cowfish.co.uk or simply fill in the contact form.